Updated by Walsworth Yearbooks The next two months can be some of the busiest of the year for your yearbook staff as you race to get pages done before winter break, while also mixing in valuable time with family and friends around the holidays. But the holiday season is also the perfect time to get active on your social media …
We all know how important it is to get the right theme, have an amazing design and include incredible photos. However, it is just as important to market and sell your yearbook. A great yearbook, with each student in the yearbook multiple times, will make students feel included and help with your yearbook sales. To make sure every student in …
The previous school year required more adapting than ever before for schools across the nation, and completing a yearbook during this period seemed daunting, to say the least. Yet many yearbook staffs not only succeeded in producing their book, but they thrived with sales while embracing new programs and marketing tactics. “In the beginning of the year, we made an …
Most students get to keep their homework private between themselves and their teacher. It’s a learning experience, and if they miss a step in a math equation or conjugate a Spanish verb incorrectly, no one else has to know. That’s not the case with yearbook. Criticism can be hurtful to students who worked so hard on this book. That’s why …
Move over old social media posts, we have a fresh update for you! We have created a monthly social media calendar that your yearbook staff can use to help you promote your yearbook while also engaging your school community. This calendar will help elevate your social media presence with a variety of daily posts, many of which end with a call-to-action to …
Students and teachers across the nation persevered and showcased creativity throughout this year of unprecedented challenges. Your staff proved that a non-traditional school year was anything but boring by illustrating stories and events while bringing the yearbook to life. Now is the exciting time to prepare to reveal all your hard work on yearbook distribution day. Schools are beginning to …
Let’s get social! Move over, boring old posts, we have a fresh update for you! We have created a monthly social media calendar that your yearbook staff can use to help you promote your yearbook while also engaging your school community. This calendar will help elevate your social media presence with a variety of daily posts, many of which end …
By Heather Rice, One School of the Arts, Longwood, Florida Your yearbook team worked hard to develop a theme, find a name, create amazing layouts and write captivating stories. Now how do you get your yearbook masterpiece into as many hands as possible? With many schools transitioning to a hybrid model of virtual and traditional schools, it’s time to get …
Brian Krawetzke, the yearbook adviser at Shawnee High School in Lima, Ohio, knew something needed to be done to improve yearbook sales, which were down this year. Each year, the yearbook staff comes up with a unique and innovative sales campaign, often tailored to their theme, trying everything from naming a star after a student buyer to coupon codes, and …
In case you missed it, Walsworth Yearbooks recently hosted the “Social Success: How to Make Social Media Work for You” webinar with advice from six yearbook editors from across the country who run successful social media campaigns. But don’t worry, you can still catch the replay to learn their valuable tips and tricks for success. We’ve heard about the struggle …