Let’s be honest: training a yearbook staff is a lot of work. But who’s responsibility is it, really? Yes, as the adviser, you need to guide your staff, but one of the great byproducts of student publications is the leadership skills it develops in students. We sat down with Walsworth Yearbooks National Accounts Manager and Journalism Specialist Mike Taylor, CJE, …
During my time in high school, I heavily involved myself in clubs and activities, including band, community service club and student council. My most impactful activity, however, was my four years in yearbook. I excelled in it and had a wonderful time being a part of it. Some of my best friends also participated, and my adviser encouraged us and …
I was shocked. I was horrified. I worked with several schools this past spring who had not even started their opening pages or theme copy, even though it was the beginning of March! What’s up with that? You may have a deadline structure that allows for this, but it’s not the best approach for introducing the story you are trying …
Create a classroom routine for a class that isn’t a normal class. It sounds simple enough, but it can be overwhelming trying to get everyone on the same page, doing ice breakers to build up the team, jumping into yearbook ideas and settling students into a routine so class is fun and productive. A few simple strategies can help jumpstart …
Yearbooks are all about storytelling – from the written content to the visual design, each element works together to capture the memories and experiences of the school year. While eye-catching photos may initially draw readers in, it’s the captions that truly bring those images to life and provide lasting historical context. Captions are a crucial, yet often overlooked, component of …
Family is at the heart of everything we do. With Tripp Walsworth joining his father, Don Walsworth, and grandfather, Don O. Walsworth, at the company in August of 2023, our family-owned business is now four generations strong. Tripp spent the last year getting to know the inner workings of our organization and visited over 95 schools. We sat down with …
Encouraging school groups to submit group senior yearbook ads in addition to selling individual senior ads provides a great way to keep revenue coming in year after year. About 12 years ago, the band boosters asked if they could do an ad for all the band seniors. One mom took charge, communicated with me, organized the photos, and got all …
Our school is located in an isolated, rural, coastal community with a huge summer population of visitors and beautiful natural resources. In the two years I have been in charge of the yearbook, we have experienced sales growth that can be attributed to our commercial advertising on our weekly student news productions. Each Friday, our student-produced weekly video announcements air …
Just say, “Where do I go to get my credentials?” Don’t say anything else. Don’t say ANYTHING else. Act like you’ve done this a million times before. Remember, he said that 18 to 24-year-olds will determine the outcome of this election. That’s why you are here. That’s why a journalism teacher is here. I kept telling myself this as I …
Rolla High School just celebrated its 76th volume of the Growler yearbook, and the local business community has been one of our biggest supporters over those past seven decades. When I accepted the role of yearbook adviser in the fall of 2022, I excitedly collected and displayed books from years past. The display garnered the attention of many passersby, and …