High school football is big in Texas, and the yearbook staff at Timber Creek High School in Fort Worth used a fun, clever idea to spread awareness of their yearbook sales this season. The staff created fans to hand out to the spectators at the first game of the season, while it was still hot out. The fans had order …
Kathleen Kosal is busy. She is in the middle of her second year as the yearbook adviser at Wheeler High School in Valparaiso, Indiana, where yearbook has moved from a club to a class, with a larger staff. There’s a lot going on. Which is why Kosal loves Walsworth’s Parent Email Program (PEP). “We have a really tight-knit community within …
Has your yearbook staff ever organized a campaign to promote the yearbook as a holiday gift? Think about it. We are now entering the time of year where gift shopping will shift into overdrive, and there is no other product being created at your school that so perfectly captures the memories of the year and is sure to last as …
As a way to lend a helping hand to the yearbook staffs competing in the “It’s Worth It” contest, every so often throughout the year we’ll post some tips and ideas on how to potentially increase sales.